Blizzard added two World of Warcraft-themed shirts to their official Gear Store in time for BlizzCon. The first is The War Within Key Art T-Shirt, priced at $30. It showcases the official key art for the Worldsoul Saga's opening expansion — featuring updated character models of Thrall, Alleria, and Anduin in the expansion's signature poses. "The War Within" expansion followed Dragonflight and launched in August 2024.
The second shirt is the What Sword? design, priced at $35. The phrase became a long-running community meme after Game Director Ion Hazzikostas wore the question on a shirt during WoW's Deep Dive panel — a knowing nod to Anduin's legendary sword, the Blade of the Primus. The sword returned as a narrative thread in the Worldsoul Saga, giving the meme renewed relevance. BlizzCon attendees also had the chance to be photographed with a life-size replica of the sword at the convention floor.
Purchases made through the Blizzard Gear Store link direct a percentage of each sale toward supporting Wowhead, one of the most widely used WoW databases and community resources.
Both shirts are available on the official Blizzard Gear Store. The What Sword? shirt is priced at $35 and the War Within Key Art T-Shirt at $30; both ship worldwide. Check the store directly for current stock and available sizes on each design.
